BRAND: MOTHERS LOVE FASHION
Mothers Love Fashion is a breastfeeding / nursing wear brand that has been designed and developed to fill the gap in the market for easy to wear, fashionable, modern nursing wear. Their premier collection features four styles - three dresses and a jumpsuit, the pieces are simple and can be dressed up or down.
I have and love the black jumpsuit. I wore it to meetings during the day then gave it a breastfeeding test run in the evening and found it so easy - you just lift the top layer up then the slits in the under layer open and milk access is granted! Plus if you are out and about and are worried about exposing yourself the top layer acts as a cover.
Here is some more information from the founder Natalie on how and why it all started.
NAME OF BRAND/COMPANY: Mothers Love Fashion
DATE IT WAS FOUNDED: October 2015
BY WHOM IT WAS FOUNDED: Natalie Smith
WHY WAS IT CREATED: When my daughter was three months old, spring time was approaching and I was finally starting to feel a bit ‘normal’ again after getting to grips with the sleepless nights, establishing breastfeeding and realising I was ready to step away from the baggy tops and jeans/leggings. I wanted to wear dresses again day-to-day and I had loads of occasions coming up that I needed something great to wear, (I wanted to look good and prove that just because I was now a mum I hadn’t ‘let myself go’!) I like a ‘lift up’ style of dressing for breastfeeding, but anything ‘nursing’ I bought or looked at was also maternity, and quite frankly was expensive, boring, frumpy and not my style. I wasn’t pregnant anymore, I didn’t have a bump anymore, and I wanted to dress like ‘me’. I loved the functionality of some of the specialist ‘nursing’ clothes out there, but the designs and style just weren’t me, so I decided to design a range of clothing that mirrored current on-trend styles that any woman would want to wear, but just happened to feature easy- access for breastfeeding.
WHAT WE NEED TO KNOW ABOUT YOUR BRAND: We’re committed to providing quality, affordable clothing to stylish mums who happen to be breastfeeding. Designed exclusively by us, our styles have been created with breastfeeding mums in mind, not for pregnancy. They’ll last for breastfeeding and beyond.
WHAT WE SHOULD BUY FROM YOU: Our debut collection consists of 4 simply stylish versatile styles that can be dressed up or down for any occasion. I particularly love the Jumpsuit as it’s a really unique piece that is unlike any other ‘nursing’ item you’ll find. I also love our boat neck dress for its classic simplicity and mix of comfort & style. Watch this space for new lines currently being developed.