I recently meet Polly from new maternity brand Just Polly. Just Polly is a capsule collection of simple, stylish maternity staples - but that you could also wear post/pre pregnancy and that you can breastfeed in. Made in the UK the pieces are great quality and very versatile they can be dressed up and down and would be perfect for anything from weddings to work.

Here is some more info and what Polly needs you to know about her brand:


DATE IT WAS FOUNDED: from concept April 2013 - launch date October 2015


WHY WAS IT CREATED: There were so many different scenarios around me with women finding it difficult to find stylish maternity wear & also nursing clothes for easy breastfeeding. From my sister giving birth and shortly after attending 4 weddings that summer, she had to find rooms to ‘hide’ in, take off her dress and basically strip down naked to breastfeed and i thought to myself there must be an easier way? Another friend at a wedding was without her baby in tow and had to also strip down in a toilet cubicle to express her milk. Then the idea came about at work from a hair and make up artist, she was pregnant and we would chat away on shoots about how she struggled to find good maternity wear that fitted properly & also her frustration with still wanting to look fashionable at work. She said she felt really unfashionable and frumpy especially working on fashion shoots. Another colleague refused point blank to come to the Christmas party because she felt ‘like a whale’ and there were no good maternity party worthy clothes. Talking to more and more women around me of how they struggled to find any maternity clothes that were stylish and practical, i felt compelled to create Just Polly so women could still feel fashionable and comfortable for during and after pregnancy with clothes which would reflect their personal style.

WHAT WE NEED TO KNOW ABOUT YOUR BRAND: The Just Polly collection is manufactured in the UK and each piece is named after a friend, family member or someone involved in the creation of Just Polly. Each fabric is carefully sourced using quality fabrics from all over the World. Often weeks are spent sourcing the perfect fabrics until i can get exactly what i have in my mind for that piece.

WHAT WE SHOULD BUY FROM YOU: Just Polly is a quality, stylish and practical maternity wear without looking like ‘maternity wear.’ Some of the pieces in the collection are staple forever pieces so you won’t be throwing them away post birth, you’ll have longer wear from the collection with nursing in mind. Although Just Polly is not a slave to trends we will always keep you up to date so you look and feel your best during and after pregnancy. Also, some of our prints are Limited Edition so you shouldn’t be turning up to that wedding in the same dress as other pregnant guests!